Aroura
Press kit
Resources for journalists, bloggers, and partners covering Aroura.
Boilerplate
Aroura is the commerce OS for store owners who actually ship. It combines a branded storefront, product catalog, order pipeline, customer Aroura, and analytics in one calm dashboard — with subscription pricing and no platform transaction fees.
Founded to give independent brands enterprise-grade operations without enterprise complexity, Aroura helps merchants go live in an afternoon and scale without juggling five separate tools.
Brand assets
- Logo: available at /auora_logo.png on this site (PNG, black background with dusty rose shopping bag).
- Primary color: #E6B8AF (dusty rose).
- Secondary / accent: #D9A59E (rose), #1A1A1A (charcoal surfaces).
- Please do not alter logo proportions, colors, or add effects without approval.
Product facts
- Multi-tenant SaaS for independent online stores.
- Storefront, admin dashboard, and customer checkout included.
- Supports physical, variable, and digital products.
- Built-in CMS, blog, coupons, reviews, and audit logs.
- Pricing: paid subscription plans — no revenue share on merchant sales.
Media inquiries
For interviews, fact-checking, or partnership announcements, contact us through the Contact page with "Press" in the subject. We typically respond within two business days.